Product Manager MBA Intern (Web Ads and Open-Loop E-Commerce) - 2025 Summer (MBA)
New York, United States
Internship
Onsite
$55/hr - $55/hr
Intern
TikTok is a leading platform for short-form mobile video, and they are seeking a Product Manager MBA Intern for the Web Ads and Open-Loop E-Commerce team. The role focuses on developing innovative advertising products to drive business growth for clients in the travel and entertainment sectors while providing students with hands-on experience and industry exposure.
Responsibilities
Drive revenue growth and ensure advertiser satisfaction for web ads and travel and entertainment clients on TikTok by developing highly scalable machine learning products.
Collaborate with cross-functional teams to design and implement end-to-end solutions, from product conception to launch and ongoing optimization.
Analyze business challenges, identify client pain points, and prioritize product features that enhance advertiser activation, retention, and ARPA (average revenue per advertiser).
Lead the development of ad solutions that prioritize product-matching strategies for delivering superior returns on ad spend (ROAS) to clients.
Ensure compliance with user privacy regulations and promote responsible use of advertising signals.
Partner closely with Targeting, Attribution, Optimization, Insights, and other teams to leverage signals and enhance advertising performance products.
Qualification
Required
Currently pursuing a full time MBA or related discipline.
Have a basic understanding of the advertising system, good data sense and high abstract ability, and attention to detail.
Preferred
Experience in marketing, advertising products, or relevant industry solutions.
Benefits
Interns have day one access to health insurance
Life insurance
Wellbeing benefits and more
Interns also receive 10 paid holidays per year
Paid sick time (56 hours if hired in first half of year, 40 if hired in second half of year)
TikTok is a short-video sharing app and social network platform that develops a lip-syncing video application to create videos. It is a sub-organization of ByteDance.