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TikTok
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April 1, 2025
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Product Manager MBA Intern (Web Ads and Open-Loop E-Commerce) - 2025 Summer (MBA)

New York, United States
Internship
Onsite
$55/hr - $55/hr
Intern
TikTok is a leading platform for short-form mobile video, and they are seeking a Product Manager MBA Intern for the Web Ads and Open-Loop E-Commerce team. The role focuses on developing innovative advertising products to drive business growth for clients in the travel and entertainment sectors while providing students with hands-on experience and industry exposure.

Responsibilities

  • Drive revenue growth and ensure advertiser satisfaction for web ads and travel and entertainment clients on TikTok by developing highly scalable machine learning products.
  • Collaborate with cross-functional teams to design and implement end-to-end solutions, from product conception to launch and ongoing optimization.
  • Analyze business challenges, identify client pain points, and prioritize product features that enhance advertiser activation, retention, and ARPA (average revenue per advertiser).
  • Lead the development of ad solutions that prioritize product-matching strategies for delivering superior returns on ad spend (ROAS) to clients.
  • Ensure compliance with user privacy regulations and promote responsible use of advertising signals.
  • Partner closely with Targeting, Attribution, Optimization, Insights, and other teams to leverage signals and enhance advertising performance products.

Qualification

Required

  • Currently pursuing a full time MBA or related discipline.
  • Have a basic understanding of the advertising system, good data sense and high abstract ability, and attention to detail.

Preferred

  • Experience in marketing, advertising products, or relevant industry solutions.

Benefits

  • Interns have day one access to health insurance
  • Life insurance
  • Wellbeing benefits and more
  • Interns also receive 10 paid holidays per year
  • Paid sick time (56 hours if hired in first half of year, 40 if hired in second half of year)
TikTok is a short-video sharing app and social network platform that develops a lip-syncing video application to create videos. It is a sub-organization of ByteDance.
Glassdoor
3.4
Founded in 2003
Los Angeles, California, USA
10001+ employees
https://www.tiktok.com
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