AMETEK, Inc. is a leading global provider of industrial technology solutions serving a diverse set of attractive niche markets. This internship provides an opportunity for a motivated and detail-oriented college student to support the product management and marketing teams while collaborating with others throughout the manufacturing facility.
Responsibilities
Participate in competitive, industry, market, customer, product, and technology analysis
Conduct market research to identify target audiences, competitors, and industry trends
Participate in the planning, developing, executing, tracking, and measuring of marketing campaigns across various channels (e.g., social media, email, digital ads)
Participate in key data analysis related to a variety of marketing and product management initiatives including but not limited to products, markets, customers, industry, and 80/20 Pareto
Participate with product managers in various aspects of product line management, including but not limited to product line strategies, product life cycle management, and product rationalization
Assist with the creation of marketing related collateral including but not limited to white papers, blogs, ideal customer profiles, buyer personas, unique selling propositions, value propositions, and video scripts
Support the marketing and product management team in activities including but not limited to event planning, logistics, customer requests, commercial support (internal and external), and documentation
Qualification
Required
Ability to understand and digest highly technical concepts
Strong data analysis skills
Well versed in use of Excel and other data analysis tools
Knowledge of social media/digital marketing
Strong understanding of Power Point and related visualization tools
Independent and critical thinker
Preferred
Benefits
AMETEK is a manufacturer of electronic instruments and electromechanical devices.