Textron is seeking a Spring Marketing Co-Op to create and implement content that supports the strategic objectives of its Marketing organization. The role develops brand-aligned creative content across platforms and collaborates with internal partners, marketing teams, and creative agencies.
Responsibilities
Design, write, edit, and repurpose content for mediums including but not limited to website, podcast, video, email, social media, long-form narrative, brochures, trade show graphics and more
Grow product, brand and company awareness through recognizable and memorable design elements
Conduct research for content as needed, including interviewing expert sources, customers, employees, etc
Apply storytelling skills with business objectives to develop creative content pieces
Ensure project meets milestones, budgetary constraints, and company brand standards
Assess marketing design elements/tactics and develop strategic insight on new and creative solutions
Collaborate with third party vendors and creative agencies on cohesive and consistent execution
Support partners within the company on design elements including, but not limited to, HR, Communications and Sales
Effectively manage workload and prioritize across departments
Qualification
Required
Candidate should be an exceptional storyteller, creating content that is aligned with and enhances the brands
Pursuing a Bachelor's Degree required:
Marketing
Journalism
Graphic Design
Business Administration
Communications
Other related field
Excellent written and verbal communication skills
Professional and diplomatic demeanor
Strong sense of accountability
Basic understanding of marketing concepts
Experience with Adobe Creative Suite
Understanding of branding guidelines and implementation of branding colors, fonts, etc. across platforms
Basic design/photo/video knowledge
Applicants must be authorized to work lawfully in the U.S. for Textron Aviation at the time of making application, and visa sponsorship is not available for this position, including for F-1 students and J-1 exchange visitors who will need employment sponsorship
Candidates should be comfortable learning and applying these tools, evaluating AI-generated output with sound judgment, and using AI in line with company policy and ethical standards
Preferred
Marketing experience preferred
Benefits
Hands-on experience and opportunities to explore your interests and build new skills
Work on real projects alongside experienced professionals
Textron Inc. is a multi-industry company that leverages its global network of aircraft, defense, industrial and finance businesses to
