Texas Instruments is a global semiconductor company that designs, manufactures, and sells analog and embedded processing chips. The Portfolio Marketing Engineering Intern will support digital customer experience and content strategy, strategic marketing projects, data analytics, product portfolio management, market requirements analysis, and technical content development while collaborating with cross-functional teams.
Responsibilities
Collaborating with Worldwide Marketing teams to influence customer experience and content strategy for digital platforms and live events
Supporting the execution of strategic marketing projects that drive revenue growth and serve evolving customer needs
Utilizing data analytics to gain insights into customer behavior and product portfolio performance
Developing and delivering engaging content to showcase TI’s product portfolios and system engineering strategies across various digital channels
Interface directly with cross-functional teams to identify key marketing objectives, competitive trends, and technology roadmaps
Assist in the management of product portfolios, gaining a deep understanding of product lines, priorities, and market structures
Gather and analyze market requirements to help translate customer needs into actionable marketing enhancements
Provide support in documenting marketing strategies and technical content for end-users and sales teams
Qualification
Required
* Currently pursuing a Bachelor's or Master's degree in Electrical Engineering, Computer Engineering, Marketing, or a related technical/business field
* Cumulative 3.0/4.0 GPA or higher
Preferred
* Ability to establish strong relationships with key stakeholders critical to success, both internally and externally
* Strong verbal and written communication skills, including the ability to present ideas to professional teams
* Ability to quickly ramp on new systems, digital tools, and marketing processes
* Demonstrated strong interpersonal, analytical, and problem-solving skills
* Ability to work in teams and collaborate effectively with people in different functions
* Ability to take the initiative and drive for results on assigned projects
* Strong time management skills that enable on-time project delivery
* Familiarity with data analysis tools and digital content management platforms
* Ability to break down and analyze complex marketing and technical data sets
Benefits
Career and development opportunities
Exposure to Product Marketing Engineering, Applications Engineering, Systems Engineering, and User Experience Design roles to broaden knowledge and accelerate growth and success
Texas Instruments is a global semiconductor company that designs, manufactures, tests, and sells analog and embedded semiconductor products.
