Gen is a cybersecurity company that offers security, identity protection, and privacy solutions. They are seeking an Online Marketing Intern to gain valuable work experience by participating in high-visibility projects within the Customer Success Management team.
Responsibilities
Work with cross-functional teams (e.g., Voice of Customer and Insights teams) to understand the customer experience
Based on enhanced understanding, develop a strategy for modified digital and offline customer experiences that improve NPS and retention metrics
Work with internal and external teams (e.g., Customer Support, Legal, Creative, Brand, Web Experience, Optimization) to test and optimize the new strategy
Evaluate engagement and effectiveness metrics for existing content (e.g., email, in product communication, website). Propose and test modifications
Customer Journey Mapping: Create detailed customer journey maps to identify pain points and opportunities for improving retention.
Qualification
Required
Currently completing a Bachelor’s or Master’s degree in a relevant area of study
A minimum 3.0 GPA
Strong analytical skills with high attention to detail
Excellent communication and presentation skills
Be a self-starter who drives progress and results while meeting critical deadlines
Ability to multi-task, work independently, and prioritize deliverables
Be a true team player who works closely and cohesively with others
Highly proficient with Microsoft Excel, Word, and PowerPoint
Preferred
Benefits
Gen is a cybersecurity company that offers security, identity protection, and privacy solutions.