The Buckle, Inc. is hiring a Marketing Intern for its omni-channel marketing team. The intern will contribute to hands-on projects in graphic design, social media, photo studio, or copywriting while learning to engage target audiences and align marketing strategy with business goals.
Responsibilities
Collaborate with Creative Image team on daily projects to support the needs of the company
Utilize an understanding of the Buckle image, philosophy, and goals to promote that image to guests and teammates
Set up and prep gear for photo shoot
Assist the creative image team with daily style projects, which include photo shoots and other specialized product projects
Learn studio and natural lighting to run studio lighting during photo shoot
Assist with research, conception, preparation, and execution of creative content
Learn how to use fills, reflectors, and diffusion materials, as these are basics for assisting on photo shoots
Assist teams with merchandise prep, handling, and tracking
Work with asset management team on image uploads and metadata
Create copy across all channel touch-points that engages and connects with Buckle Guests. Including but not limited to: brand, evergreen, and seasonal campaigns, Buckle Credit Card and Guest Loyalty marketing, social media, editorial and public relations, buckle.com, email content, and in-store signage
Collaborate across departments to create, edit, and/or proofread internal and external content
Maintain Buckle's brand standards and voice, ensuring consistent communication and execution across all marketing touch-points
Evaluate, review/edit, and proofread content
Produce high-quality, error-free content that adheres to company style guide
Develop concepts for both internal and external videos, where applicable, including concepting and engage our guests
Conceptualize, write, and edit marketing and promotional content for various channels
Plan, schedule, and post content on Buckle’s social media channels
Brainstorm and create marketing campaigns
Innovate new ideas for Buckle’s overall marketing plan
Assist with brand advocacy and influencer outreach
Proofread and copy edit
Communicate with project leads, stakeholders, and vendors when applicable
Assist social media and communications teams with specialized projects
Present creative concepts and designs for review and consideration
Participate in the archival and organization process for managing and maintaining digital asset
Collaborate with key project stakeholder for design vision and goals
Work with marketing team to define and follow the brand style guide, as well as campaign collateral ensuring a cohesive look and feel
Gather requirements from marketing and various business users involved in the project
Translate feedback and input into excellent creative, building consensus among internal stakeholders
Design creative components for approved content projects. Including, but not limited to, presentations, print and digital collateral, and promotions
Actively participate in concept and design of brand assets, continually refreshing assets to evolve with marketing strategy and consumer insights
Design creative components of trade and retail marketing programs including, but not limited to, manager meetings collateral, in-store collateral like window clings and, brand and seasonal campaign collateral
Perform production tasks including uploading backgrounds, banner, navigational elements, graphic images, icons, titles, etc
Adhere to project schedules and effectively report progress to meet challenging deadlines
Fulfill mission statement by performing job duties with a high level of customer service while contributing to a positive team spirit
Special projects and other duties as assigned
Qualification
Required
Currently pursuing a Bachelor's degree from a four-year college or university
preferably in Marketing, Journalism, Communications, Studio Art, Computer Science or a related degree program
Preferred
Benefits
Access to hands-on marketing projects, networking, and development opportunities