BD is one of the largest global medical technology companies in the world, dedicated to advancing the world of health. The Marketing Intern will support the development of content strategies, assist in building a scalable content engine, and collaborate with various teams to align content with marketing priorities.
Responsibilities
Support development of content strategy aligned to target audiences and campaign goals
Assist in building a scalable content engine (editorial calendar, content pillars, reuse frameworks)
Build and edit content across channels (blog, email, LinkedIn, sales materials)
Conduct research on industry trends, customer needs, and competitor content
Help translate technical and clinical concepts into clear, engaging messaging
Support AI-enabled content initiatives and digital content workflows
Track and analyze content performance metrics and recommend optimizations
Collaborate with marketing, product, and sales teams to align content to priorities
Qualification
Required
Pursuing a degree in Marketing, Communications, Business, or related field
Strong writing, editing, and storytelling skills
Interest in healthcare, technology, or digital marketing
Ability to simplify complex information
Strong organizational and collaboration skills
Preferred
Experience with content creation (blogs, social media, presentations)
Familiarity with marketing or analytics tools
Interest in AI-driven marketing and content personalization
Basic understanding of SEO
Benefits
BD helps advance clinical therapy with the process for patients and health care providers with innovative technology services and solutions.
