EXFO is a global technology company seeking a Marketing Intern to support their EMEA marketing initiatives. The role involves coordinating marketing requests, managing content creation, and assisting with regional events and campaigns.
Responsibilities
Act as a first point of contact for local Sales team marketing requests, working with the Marketing Specialist EMEA and Regional Marketing Manager to prioritise requests, coordinate next steps, and maintain clear communication
Support regional events in coordination with Marketing Managers and the Events team, including preparation and attendance at both in-person events and webinars
Develop a working understanding of EXFO's products and solutions, using this to adapt existing content and refine messaging for regional relevance
Coordinate the localisation of globally published marketing content for key EMEA regions, helping prepare, adapt, and share translated materials with relevant stakeholders
Produce and manage German-language marketing content, including the German newsletter and German social media activity
Create adhoc social media content for other EMEA regions as needed
Equip the Sales organisation with content that supports the sales process across all stages of the buyer's journey
Collaborate with digital marketing experts, event planners, corporate communications, public relations colleagues, and EXFO's internal marketing agency (writers and designers) to deliver creative regional campaigns and collateral
Manage the inventory of marketing giveaways held in Southampton, ensuring stock is tracked and available for events
Share approved content and updates with local media partners, such as relevant industry newsletters and associations
Track campaign performance and share this with the team to help ensure objectives are met
Qualification
Required
A good understanding of core marketing principles, with the curiosity and willingness to apply them in a regional B2B technology context
Autonomous and proactive approach to handling marketing requests, collateral creation, and event management
Creative problem-solving skills, including the confidence to use AI tools to improve efficiency and output
Excellent written and verbal communication skills in English
Strong organisational skills and comfort managing multiple stakeholders and deadlines at once
A collaborative mindset, with the ability to work effectively across marketing, sales, and cross-functional teams
Preferred
German language skills are desirable, but not a requirement
Experience with common marketing tools is helpful but not essential
Benefits
Hands-on experience across the full marketing mix within a global technology business.
Exposure to international marketing campaigns, events, and cross-functional collaboration.
Mentorship from an experienced Marketing Specialist and global marketing team.
A varied role combining content creation, events, translation, and campaign analysis.
EXFO provides test and monitoring solutions for network service providers and equipment manufacturers.
