Keysight Technologies is an electronic measurement company at the forefront of technology innovation. They are seeking a content Marketing Intern to help shape narratives around transformative technologies such as AI and healthcare, involving research, content creation, and collaboration with industry experts.
Responsibilities
Conduct industry research to identify emerging trends, market developments, and technological breakthroughs in AI, quantum, healthcare technology, energy systems, and next-gen telecommunications. This research will serve as the foundation for content initiatives.
Draft written materials including blog posts, web and newsletter copy, and support with the creation of cornerstone content like white papers and ebooks that will articulate Keysight’s perspective on these technology frontiers. You will learn to translate technical concepts into engaging narratives that resonate with technology-industry experts and engineers.
Support thought leadership content strategists in developing and maintaining content calendars that align with broader marketing objectives. This will include suggesting topics, identifying relevant conversations occurring in the industry, and helping to orchestrate content release schedules.
Assist with content promotion efforts across owned channels including social media, SEO-optimized blog and web content, and email programs, and help track engagement metrics to measure performance and refine future approaches.
Coordinate with subject matter experts to review and approve thought leadership content efforts.
Qualification
Required
Current enrolment in a Bachelor’s degree program in Marketing, Communications, Computer Science, Engineering, or related fields that blend technical understanding with strong communication skills.
Excellent research abilities with the capacity to quickly comprehend complex technological concepts, and identify meaningful patterns and trends.
Strong writing skills with the ability to craft clear, engaging, and grammatically sound content.
A genuine interest in at least one of the focus areas: quantum computing, healthcare technology, energy systems, AI, or telecommunications. You do not need to be an expert, but should be curious and have an aptitude to develop deeper understanding.
Adaptability and eagerness to learn in a rapidly evolving technological landscape where new developments can quickly reshape content priorities and approaches.
Preferred
Basic understanding of content marketing principle, digital platforms, and AI-driven tools. Practical experience is beneficial but not required.
Benefits
Keysight Technologies is an electronic measurement company.
