Henkel is a company focused on innovation, sustainability, and collaboration. The Market Strategy Intern will conduct market analysis, support strategic project development, and contribute to competitive intelligence for Henkel's adhesive brands.
Responsibilities
Shape the Future of our Global Brands Aquence, Loctite and Technomelt: Dive into real-world market analysis and directly contribute to the strategic direction of Henkel's iconic adhesive brands, impacting consumers worldwide
Conduct In-depth Market Research & Analysis: Perform comprehensive research on industry trends, competitor activities, customer needs, and emerging technologies within various B2B packaging adhesive markets (e.g., paper, flexible packaging, specialty tapes & labels, metal packaging). Analyze data to identify key opportunities and challenges
Support Strategic Project Development: Assist in the development and execution of strategic initiatives, such as market entry strategies, new product ideations, or portfolio optimization projects. This may involve preparing presentations, data modeling, and cross-functional collaboration
Contribute to Competitive Intelligence: Monitor and analyze competitive landscapes, including product offerings, pricing strategies, and market positioning of key competitors. Provide insights to inform Henkel's strategic responses
Develop Data-Driven Recommendations: Synthesize findings from market research and analysis into actionable insights and strategic recommendations for various business units. Present these findings clearly and concisely to internal stakeholders
Collaborate on Business Case Development: Support the creation of robust business cases for new market opportunities or strategic investments, including financial projections and risk assessments
Gain Hands-On Experience & Mentorship: Work alongside experienced professionals, develop critical market strategy skills, and receive valuable guidance in a dynamic, innovative environment.
Qualification
Required
A current senior student pursuing a degree in Marketing or Business Administration
Proficiency in Microsoft Office (Excel, PowerPoint, Word)
Strong presentation and communication skills
Excellent data organization and documentation abilities
Preferred
Familiarity with Power BI is a plus
Benefits
Exciting projects that allow you to make real impact and collaborate with Henkel colleagues worldwide.
Countless learning opportunities available through Henkel’s online learning platform with over 9,000 professional courses.
Networking events with Henkel business leaders, experts and sustainability ambassadors.
Ongoing feedback discussions throughout the internship that allow you to accomplish concrete goals.
In-person and virtual social events to connect with other Henkel interns across the country.
Henkel leads with innovations, brands, and technologies to create sustainable value.
