LANEIGE US is a skincare brand seeking a PR Intern to support its PR and Experiential Marketing team. The role assists with influencer campaigns, product mailers, events, brand partnerships, research, reporting, and daily administrative operations while gaining hands-on experience in beauty public relations and influencer marketing.
Responsibilities
Support daily functions of the PR & Experiential Marketing team, including influencer campaigns, product mailers, gifting, and event coordination
Assist with organizing influencer and media lists, trackers, and databases (e.g., Traackr, Meltwater)
Help identify emerging creators and monitor social trends for potential partnership opportunities
Support logistics for influencer mailers, paid campaigns, and affiliate programs
Assist in PR event preparation, including invite tracking, guest list management, and on-site support (as needed)
Conduct research on competitors, industry trends, and media coverage
Support administrative tasks such as product orders, shipment tracking, and invoice processing
Help compile reports and recap documents for campaigns and events
Qualification
Required
Currently pursuing or recently completed a Bachelor's Degree in Public Relations, Communications, Marketing, or a related field
Strong interest and passion for beauty, skincare, influencers, social media and pop culture
Ability to multitask and manage time effectively in a fast-paced environment
Highly organized with strong attention to detail; proactive, resourceful, and eager to learn
Excellent written and verbal communication skills
Comfortable working both collaboratively and independently
Ability to support events locally in NYC / Tri-State Area (as-needed)
Preferred
Previous internship experience in PR, influencer marketing, beauty, or a related field is a plus
Basic knowledge of influencer management tools is a plus
Benefits
AMOREPACIFIC is a beauty and cosmetics products company.