BMW Group is offering a part-time internship position for the Fall Rotation in MINI Marketing. The intern will assist with campaign development, social media planning, and provide support for various marketing initiatives.
Responsibilities
Assist the MINI USA Marketing team with campaign development, execution, and reporting
Support social media planning and content creation (think Instagram, TikTok and beyond)
Help coordinate influencer and partnership initiatives
Research competitive marketing trends and present findings
Participate in brainstorming sessions and team meetings
Assist with planning and logistics for experiential marketing events
Provide administrative and project support as needed
Qualification
Required
Currently enrolled in a bachelor's or master's degree program at an accredited college or university
US Work Authorization required
Minimum cumulative GPA of 3.0 (overall, not just major)
Completed at least 60 college credit hours at the time of application
Ability to work Part-Time (20-29 hours/week)
Must submit an unofficial college transcript with your application
Proficient in Microsoft Office Suite
Excellent time-management skills; ability to prioritize and handle multiple tasks simultaneously
Ability to manage sensitive and confidential information
Excellent organizational and planning skills
Self-motivated, adaptable to a dynamic environment
Able to work both independently and as part of a team
Languages: English (fluent, oral and written)
Preferred
Field of study: Marketing or Communications preferred
Prior internship and/or relevant work experience
Familiarity with Adobe Analytics
Previous experience working with automotive dealer operations and data analysis preferable
Benefits
Paid time off in addition to company paid holidays where eligible.
Hybrid work environment.
Access to the Intern Vehicle Lease Program.
With its four brands, BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services.