Quest Diagnostics is a clinical laboratory that offers diagnostic testing, services, and information. The Digital Marketing Intern will assist in the execution of the company's digital marketing strategy and collaborate with various teams to optimize marketing campaigns.
Responsibilities
Complete training with Quest’s applicable MarTech tools.
Assist in the creation of a marketing plan for a web page refresh or email campaign.
Participate in implementation of enhancements and upgrades to assets as needed.
Collaborate with peers and agencies to develop and support the digital aspects of marketing campaigns.
Execute projects on time as scheduled.
Successful implementation of digital tactics for marketing campaigns.
Customer perceived quality.
Qualification
Required
Working towards a Bachelor’s in Marketing, Business, Advertising, Communications, Writing or other related discipline, or equivalent work-related experience.
Fully proficient with various software programs such as Word, Excel, PowerPoint, Outlook.
Strong written and oral communication skills.
An enthusiastic, internally motivated college student with an interest in digital marketing and the Healthcare space.
Interest in developing strategies and messaging targeted towards Healthcare Professionals.
Preferred
Experience with MailChimp or WordPress a plus
Benefits
Quest Diagnostics is a clinical laboratory that offers diagnostic testing, services, and information.