Getinge is a company dedicated to making life-saving technology accessible for more people. They are seeking a motivated Digital Marketing Summer Intern to support their marketing team with email campaign development and execution, collaborating with internal stakeholders and external partners to enhance campaign performance.
Responsibilities
Plan, build, QA, and deploy a complete email campaign in Pardot, including audience segmentation, email design, and automation workflow setup
Analyze an active campaign, identify opportunities to improve engagement (open rate, CTR), implement optimizations, and present results and recommendations
Assist in building or refining a multi-step nurture journey, including content mapping, timing strategy, and automation logic
Audit and improve database segmentation and list hygiene to enhance targeting and deliverability
Qualification
Required
Familiarity with marketing automation programs like Pardot / Marketing Cloud Account Engagement (MCAE), HubSpot, Adobe Marketo or similar required
Advanced proficiency: MS Office Suite including Word, Excel, PowerPoint, and MS Teams
Understanding of email marketing principles and digital campaign execution
Experience with CRM systems (e.g., Salesforce) a plus
Basic knowledge of HTML/CSS for email editing
Familiarity with marketing automation workflows and segmentation strategies
Experience working with or alongside external agencies
Excellent written, communication and organizational skills, with keen attention to details
Strong interpersonal and team skills
Currently a junior or senior student attending a 4-year undergraduate program, or working towards a Master's degree in a related field
GPA of 3.0 and higher is desired
Preferred
Benefits
Getinge identifies customer issues and promotes clinical and economic benefits and follow and support the customer decision process.
