Hasbro is a leading games, IP and toy company whose mission is to create joy and community through the magic of play. The Digital Games Marketing Intern will support campaign initiatives and contribute to creative discussions for upcoming video game titles while gaining hands-on experience in marketing. This internship is based out of Burbank, CA and follows a hybrid schedule.
Responsibilities
Report to and support the Brand Marketing team to gain exposure to global campaign planning and launch processes
Lead a defined, community-focused project from planning through execution and recap, with guidance from the team
Assist in developing campaign materials including marketing briefs, presentations, timelines, and post-campaign recaps
Provide thoughtful feedback on creative assets, partnerships, and marketing activations during internal review processes
Participate in internal creative and campaign reviews, contributing feedback on assets, partnerships, and activations
Support the Social Media team, including copywriting, content planning, community monitoring, and trend research
Maintain shared trackers and planning tools to help keep campaign work organized and on schedule
Qualification
Required
Currently pursuing an undergraduate degree in Marketing, Communications, Business, Entertainment, or a related field
Interest in video games, entertainment marketing, or interactive storytelling
Ability to manage multiple assignments in a fast-paced environment
Preferred
Exposure to video game marketing or entertainment launches through coursework, projects, or internships
Deep understanding of online communities and social platforms, including Discord, Reddit, TikTok, and YouTube
Experience supporting social media, influencer, or digital marketing initiatives
Familiarity with Wizards of the Coast brands, including Dungeons & Dragons®
Benefits
Employee product discounts across Hasbro brands
Paid time off, including a fully paid company-wide summer break in August
Volunteer Time Off: 4 paid hours per month to give back through the Team Hasbro volunteer program
Access to learning and development resources throughout the summer
Opportunities to connect with fellow interns and employees across the company
Hasbro is engaged in providing children’s and family leisure time products with brands and entertainment properties.
