PepsiCo is a global leader in the food and beverage industry, inviting innovative thinkers to join their team. The Marketing Intern will lead impactful business projects and gain hands-on experience while collaborating with marketing professionals, ultimately presenting strategic recommendations to senior leadership.
Responsibilities
Partnering with agencies in the creation of brand positioning and communication strategies.
Generating brand activation ideas and strategies based on consumer insights.
Analysis of brand performance, competitor performance and channel dynamics.
Development of communications plans in support of new product launches and promotional events.
Support of innovation teams in consumer analysis, concept development and graphics development.
Qualification
Required
Currently pursuing an undergraduate degree with an expected graduation date between December 2026 and May 2027
Have a minimum GPA of 3.0. Please include on your resume.
Interest in working in one of the following locations: Plano, Texas; Purchase, New York; Chicago, Illinois
This position is limited to persons with indefinite right to work in the United States.
Graduate with Bachelor’s degree within one (1) year of internship completion
Preferred
Preferred majors: Business or Marketing (Others will be considered)
Proven leadership through extracurricular involvement
Relevant marketing experience (on-or-off campus; either through part time jobs, academic clubs, or volunteer experiences)
Unique experiences that demonstrate creative instinct, passion for marketing and deep consumer empathy
Passion for consumer brands
Familiarity with digital media platforms
Strong analytical skillset with ability to find actionable, pragmatic solutions to complex problems
Ability to adapt in a dynamic and ambiguous environment
