Gaia, Inc. is hiring Landing Page CRO Interns for a four-week, project-based internship. The role focuses on analyzing subscription funnel behavior, designing and measuring landing page experiments, auditing analytics tracking, building reporting dashboards, and identifying conversion improvements.
Responsibilities
You'll analyze how paid search and social traffic behaves after the click - tracing the path from Google Ads and Meta campaigns through to subscription sign-up on Gaia’s direct platform
Using GA4 funnel reports, optimization tools, and heatmap data, you'll identify the highest-friction steps in our acquisition funnel and design A/B test variants in WordPress targeting our top-traffic subscription landing pages
You'll own the measurement layer - auditing our GA4 event tracking, building a subscription funnel dashboard in Looker Studio or Power BI, and quantifying the revenue impact of conversion rate improvements across our landing page portfolio
Your PIE-prioritized test backlog and CVR projections will guide which experiments we run first
Both interns will work from the same 4-week project framework and collaborate closely - one focused on the test design and page-level experimentation, the other on the data infrastructure and reporting that measures it
