Louis Vuitton is seeking a highly motivated CRM Intern to support their Regional Clienteling team. The role involves tracking client data, monitoring campaign performance, and analyzing segment behaviors to drive client retention and engagement.
Responsibilities
Utilize and maintain Power BI, Salesforce, and advanced Excel tools to extract, clean, and visualize complex CRM data
Compile and distribute weekly/monthly dashboards that provide a macro view of regional trends down to micro-store metrics
Monitor and report on Store and CA performance across key funnel metrics, specifically Local Sales, Appointments, and Outreaches
Actively monitor corporate client lists to identify fresh opportunities for client engagement and track long-term segment evolution
Monitor and report on KPIs across distinct client segments, including client volume, total sales, retention rates, purchase frequency, and average spend
Evaluate the effectiveness of targeted client touchpoints and boutique activation channels (Outreaches, completed Appointments, Events, and Gifting campaigns)
Extract, clean, and segment high-potential client lists tailored to specific store needs, product launches, or regional animations
Analyze dormant or unassigned client databases to facilitate seamless client reassignments to active Client Advisors (CAs), ensuring no relationship opportunity is lost
Partner with Store Managers and CAs to provide data-driven insights, helping them understand their local client base and build bespoke outreach strategies
Act as a reliable point of contact for stores regarding CRM tool troubleshooting, list requests, and clienteling best practices
Consolidate data to review how various sales and client-facing teams are performing against core CRM KPIs
Assist in mapping out team capabilities, regional coverage, and performance metrics to help optimize client allocation and store support
Qualification
Required
Currently pursuing or recently completed a degree in Business Administration, Marketing, Luxury Brand Management, Data Analytics, or a related field
Proficiency or strong foundational knowledge in Power BI and Salesforce
Advanced Excel skills (VLOOKUPs, Pivot Tables, data manipulation)
Strong analytical agility—the ability to zoom out to identify macro regional trends while maintaining absolute precision on micro-store/CA metrics
A strong desire to empower retail teams
High level of precision when managing corporate client lists, event mappings, and performance reports
Excellent written and verbal communication skills to collaborate effectively with both corporate stakeholders and boutique teams
A strong understanding of, or keen interest in, the luxury retail landscape and VIP clienteling behaviors
Preferred
Benefits
For more than 150 years, men and women at Louis Vuitton have shared the same spirit of excellence and passion, reaffirming their expertise every day, the world over.
