TikTok is the leading destination for short-form mobile video, and they are seeking a Product Operations Project Intern to engage in impactful short-term projects within their Creative Product Operations team. The intern will support the rollout of Creator-facing Ad creative products, develop GTM materials, and collaborate cross-functionally to drive product adoption and revenue growth.
Responsibilities
Support the rollout and ongoing management of Creator-facing Ad creative products across EUI, translating global strategy into clear regional execution plans and adapting them to local market needs
Develop and maintain GTM materials, including product narratives, case studies, performance benchmarks, and incentive frameworks to drive scaled adoption across EUI
Support ongoing GTM product updates and create best practice enablement materials (playbooks, activation guides, sales resources) to ensure alignment with the latest product enhancements and roadmap changes
Partner closely with Product, and regional sales teams to improve SOPs and translate product updates, inbound market feedback, and outbound strategies into actionable GTM plans
Monitor product-level KPIs across EUI, including revenue contribution, adoption penetration, and performance benchmarks
Aggregate client, sales and Advertiser Enablement feedback to inform product iteration, while ensuring timely communication of roadmap updates and feature enhancements to frontline teams
Support briefing and coordination with external agencies for creative UGC solutions, including Branded Buzz and Branded Effects
Ensure agency briefs are aligned with product objectives, performance benchmarks, and GTM positioning
Design and support incentive programs and activation strategies to accelerate adoption and ensure measurable product growth
Analyze campaign performance data to validate product effectiveness, identify growth levers, and build evidence-based product positioning
Support the development of cross-product case studies to demonstrate measurable impact and strengthen GTM narratives
Qualification
Required
Currently pursuing a Bachelor's degree or above
Strong written and verbal communication skills, with the ability to clearly articulate insights and partner effectively with product, marketing, and creative stakeholders
Genuine interest in product operations, especially in areas such as workflow optimisation, documentation, experimentation tracking, and cross-functional collaboration
Ability to manage multiple priorities, stay highly organised, and thrive in a fast-paced, iterative environment
Proactive, curious, and solution-oriented, with a willingness to test ideas, learn from experiments, and adapt based on data-driven insights
Strong analytical mindset with the ability to interpret campaign performance data, identify trends and patterns, and translate insights into clear, actionable recommendations
Proficiency in spreadsheets (Google Sheets and/or Excel) for data organisation, reporting, and performance analysis
Preferred
Familiarity with major social platforms, along with a basic understanding of their core advertising formats and best practices
Benefits
TikTok is a short-form video entertainment app and social network platform. It is a sub-organization of ByteDance.
