Brunswick Corporation is a global marine company focused on innovating technologies and products for marine recreation. Mercury Marine is seeking a Product Management Intern to conduct market research, analyze competitors and industry trends, support product management activities, and develop product content for oils, lubricants, parts, and accessories. The intern will collaborate with cross-functional teams, suppliers, customers, and dealers on product-related initiatives.
Responsibilities
Support daily product management activities, including the creation of product collateral such as website content and sell sheets, SKU rationalization, sales reporting, and product assortment analysis
Conduct competitive analysis across various product lines by evaluating the 5Ps: pricing, product, promotion, positioning, and placement in online markets
Perform market assessments to identify new growth opportunities and assist in business development initiatives
Maintain and update cross-reference lists, pricing data, and competitive positioning insights
Assist in updating product images and descriptions to help dealers and retail customers accurately identify and purchase Mercury and Quicksilver parts
Collaborate with cross-functional teams, suppliers, customers, and dealers to support product-related initiatives
Analyze industry trends and competitor data to identify opportunities for product line enhancements
Review current product offerings and present recommendations for improvement in a final presentation
Qualification
Required
* Student pursuing a Bachelor's degree in business, product management, marketing, or CPG in retail
* Minimum 3.0 GPA required
* Proficient Microsoft Office (Outlook, PowerPoint, Excel)
* Strong verbal and written communication skills, with the ability to engage effectively across all levels of the organization
* Excellent interpersonal skills for building and maintaining productive working relationships
* Proficiency in data analysis and management, with the ability to present findings clearly and effectively
* Project management experience or skills, with the ability to prioritize tasks and meet deadlines
* Ability to collect, analyze, and derive insights from market and consumer data
* Minimum second semester sophomore status with 48 completed credits
* Availability to work full-time (40 or more hours per week) during the the months May through December of 2027
* Excellent communication and organizational skills
* Hardworking, enthusiastic, and self-motivated personality
Applicants must be currently authorized to work in the United States. This position is not eligible for employment visa sponsorship now or in the future
Preferred
* Mechanical and business aptitude and familiarity with the marine and/or powersports businesses is preferred
Benefits
Relocation: Yes
Learning Opportunities: Our Student Program is designed to provide hands-on experience in a professional setting. You will work alongside experienced professionals and get a chance to apply your academic knowledge to real-world tasks.
The work environment is supportive, collaborative, and conducive to learning.
As a co-op or intern, you will receive feedback and performance reviews throughout your assignment.
We offer and encourage growth opportunities within and across our many brands.
Brunswick is a global leader in marine recreation, delivering innovation that transforms experiences on the water and beyond.
