ITW is a leading diversified manufacturer of specialized industrial equipment and consumables. The Marketing Intern will gather and analyze market and customer data to support strategic marketing decisions and new product launches, while gaining hands-on experience in the commercial construction market.
Responsibilities
Conduct and analyze market research to define key customers, pain points, and buying behaviors
Translate data and research into compelling stories that guide business and marketing strategy
Develop standardized dashboards and reports to communicate sales and market performance metrics
Collaborate cross-functionally with Product Management, Sales, Engineering to align key initiatives
Assist in developing product marketing materials, promotions, and launch schedules
Utilize the ITW Toolbox to simplify and enhance marketing and business processes
Qualification
Required
Rising Senior pursuing a bachelor’s degree in business, marketing, or similar field
Proficient in Microsoft Excel, PowerPoint, and Word
Ability to make logical and sound decisions and to know when to act independently and when to seek assistance
Actively identifying new areas for learning and applying newly gained knowledge/skill on the job
Driven to succeed and willing to go the extra mile
Ability to work collaboratively and partner well with others, express oneself verbally and in writing, and listen well
Preferred
Marketing, Marketing Analytics, Business Strategy, Statistics coursework
Familiarity with data visualization or analytical tools
Benefits
ITW (NYSE: ITW) is a Fortune 300 global multi-industrial manufacturing leader with revenue of $15.9 billion in 2024.
