Empire State Realty Trust, Inc. is a NYC-focused REIT that owns and operates a portfolio of well-leased, modernized assets. They are seeking a part-time Social Media Content Creator Intern to assist in the strategic execution of social media programs and digital marketing initiatives, focusing on innovative content creation for platforms like TikTok and Instagram.
Responsibilities
Develop snackable visual content, short-form social videos, memes, GIF’s and dynamic media assets to grow social media audiences with a focus on TikTok and Instagram
Strategically and quickly shoot, create and edit video and photo content to tell compelling and engaging stories for the Empire State Building and Empire State Realty Trust audiences
Be up-to-date on trending video content especially on Reels and TikTok and be able to quickly develop content to match that suits the Empire State Building/ESRT brand
Identify thumb-stopping, brand and audience building opportunities for content
Pitch weekly video and content ideas to Social Media Manager
Contribute creatively and deliver projects on a deadline
Proficient in Adobe CC (Photoshop, Premiere, Illustrator), FinalCut Pro and other video/photo editing platforms
Have a deep understanding of social media and audience engagement
Additional responsibilities as directed
Qualification
Required
Experience of content creation (video, editing, photography, etc.)
Portfolio or website of relevant work examples
Detail-oriented and results-driven with the ability to work in a fast-paced environment
Familiarity with key social platforms such as Facebook, Twitter, Instagram, Pinterest, YouTube, Snapchat and TikTok is required; knowledge of WeChat, and Weibo is a plus
Ability to handle multiple tasks simultaneously
Strong written and verbal communication skills
Ability to interact with all levels of personnel
A student enrolled in a four-year or five-year undergraduate program
Prolonged periods of sitting at a desk and working on a computer
Must be able to lift up to 15 pounds at times
Preferred
Benefits
Under CEO Anthony Malkin, Empire State Realty Trust, Inc. is a self-administered and self-managed real estate investment trust (REIT).
