Seasonal Social Media Content Creator Intern - NYC
New York, NY
Internship
Onsite
$19/hr - $23/hr
Intern
Crocs, Inc. is a company that values creativity and individual impact in the workplace. They are seeking a Seasonal Social Media Content Creator Intern to create engaging content that showcases their products and in-store experiences, while driving awareness and engagement through social media platforms.
Responsibilities
Create short‑form social media content (photos and videos) using in‑store product to showcase styling, features, and brand moments
Capture content in and around the retail store that highlights new arrivals, seasonal stories, promotions, and store experience
Support content creation for platforms such as Instagram, TikTok, and other brand‑approved social channels
Stay current on social media trends, formats, and best practices to ensure content feels relevant and engaging
Partner with store leadership to align content with key product focuses, promotions, and traffic‑driving moments
Assist with light editing of photos and videos using mobile tools and apps
Ensure all content aligns with brand guidelines, tone, and visual standards
Drive engagement across retail content to elevate impression and reach
Represent the brand positively and professionally in all content creation activities
Create and publish 5+ social content pieces per week (photo and video) using in‑store product
Capture authentic in‑store content highlighting new arrivals, seasonal campaigns, promotions, and store experience
Edit and post content for approved local/market social channels using brand‑approved tools
Monitor content performance and identify high‑engagement trends and opportunities
Partner with store leadership to align content with key product focuses and traffic‑driving moments
Educate and collaborate with store teams to support consistent, on‑brand retail storytelling
Be the social HUB for retail store teams for best practice and ways to drive performing content
Qualification
Required
Passion for social media, content creation, and digital storytelling
Comfort being on camera and/or directing others in content creation
Strong understanding of social platforms and trends (especially short‑form video)
Creative eye for styling, composition, and storytelling
Ability to work independently while collaborating with store leadership
Reliable availability for 20–30 hours per week throughout the seasonal period
Ability to climb and descend stairs and ladders carrying merchandise daily
Ability to lift 30 pounds or more with assistance daily
Must be 18 years old or older
Preferred
Preferably prior experience with social content amplification
Prior experience creating social content (personal or professional) preferred
Retail, fashion, lifestyle, or brand experience is a plus
Benefits
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships.
Your participation in this flexible schedule plays a key role in building a connected and successful team.
In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Explorer persona.
At Crocs, Inc., we believe life’s too short for uncomfortable shoes.
