CSL Behring is a global biotherapeutics leader driven by our promise to save lives. The Marketing Summer Internship offers hands-on experience in Direct-to-Consumer marketing, focusing on consumer engagement in rare disease, social listening, and omnichannel strategy. Interns will analyze consumer behaviors and translate insights into actionable marketing recommendations while collaborating with senior marketing leaders.
Responsibilities
Conduct social listening across patient forums, advocacy groups, and social platforms to identify themes related to trust, education, and engagement
Analyze conversations for sentiment and key insights, including education gaps, emotional support needs, and treatment barriers
Research consumer expectations and trusted brands outside of pharma to understand loyalty drivers, personalization, and authenticity
Compare social listening findings with broader consumer marketing trends
Support the development of actionable insights to inform CSL Behring’s omnichannel and influencer strategies
Synthesize findings into a final insights report and strategic recommendations
Present outcomes and recommendations to senior marketing leadership
Qualification
Required
Rising junior or senior pursuing a bachelor's degree in Marketing, Business, Communications, or a related field
Strong analytical, research, and critical‑thinking skills
Interest in healthcare marketing, consumer behavior, and digital innovation
Excellent written, verbal, and presentation skills
Curious, creative, and eager to learn in a collaborative environment
Preferred
Benefits
CSL develops innovative biotherapies and influenza vaccines that save lives, and help people with life-threatening medical conditions.
