Digital Marketing Intern, Summer 2027 - Carmel, IN
Carmel, IN
Internship
Onsite
Intern
Allegion is a company focused on safety and security products and solutions. The Digital Marketing Intern will support campaigns across social media, email, SEO, PPC, content marketing, and other digital channels while creating content, monitoring performance, and collaborating with cross-functional teams.
Responsibilities
Assist in planning, executing, and optimizing digital marketing campaigns across channels (social media, email, SEO, PPC, content marketing)
Create and publish content for blogs, social media calendars, newsletters, and landing pages that aligns with brand voice and goals
Monitor, measure, and report on key metrics (engagement, reach, website traffic, email open/click rates, conversion rates) using tools such as Google Analytics, social platform insights, and email dashboards
Support basic SEO efforts, including keyword research, on-page optimization, and content audits
Assist with website updates and landing page creation using the CMS (e.g., WordPress or similar platforms)
Help design and test digital ads and creatives; support A/B testing for subject lines, headlines, and calls to action
Manage social media scheduling, respond to comments, engage with followers, and monitor trends
Support influencer/partner campaigns, outreach, and coordination as needed
Collaborate with design, content, and product teams to produce assets and campaigns
Maintain the content calendar and prepare simple performance reports for the team
Qualification
Required
Qualified candidates must be legally authorized to be employed in the United States. The company does not intend to provide sponsorship for employment visa status (e.g., H-1B, TN, etc.) for this employment position
Currently pursuing or recently completed a bachelor's degree in Marketing, Communications, Business, Digital Media, or a related field
Strong written and verbal communication skills; attention to detail and accuracy
Basic understanding of digital marketing concepts (social media, email marketing, SEO, content marketing, analytics)
Proficiency with common software (MS Office / Google Workspace) and willingness to learn new tools
Creative mindset with the ability to follow brand guidelines and adapt to feedback
Experience with Google Analytics, Google Data Studio, or other analytics dashboards
Experience with email marketing platforms (Mailchimp, HubSpot, Klaviyo, or similar)
Familiarity with basic graphic design or video tools (Adobe Express, Adobe Creative Cloud, etc.)
Basic knowledge of SEO concepts and keyword research
Strong organizational skills; ability to manage multiple tasks and meet deadlines
Preferred
Familiarity with social media platforms (Facebook, Instagram, LinkedIn, Twitter/X, TikTok) and basic analytics is a plus
Benefits
Generous paid time off
Professional development and skill-building opportunities
Mentor/mentee relationships
Meaningful time to network and get to know your peers through Allegion-sponsored activities hosted by the Talent Attraction Team
Opportunities to leverage your unique strengths through Clifton Strengths testing and coaching
Exposure to Allegion's leaders
A dedicated team that collaborates on real, hands-on projects
Allegion provides mechanical and electronic security products for residential, commercial, and institutional environments.
