Dr. Reddy’s Laboratories Ltd. is a leading multinational pharmaceutical company committed to accelerating access to affordable and innovative medicines. They are seeking a Consumer Health Brand Marketing Intern to support various functions and brands in their Self Care & Wellness business, focusing on marketing strategies, communication development, and consumer insights.
Responsibilities
Help the team with the execution and analysis of digital strategies to create consumer demand across Amazon, retailer.com and D2C sites
Assist with the development of a brand asset library
Lead development of a claims repository
Help craft compelling brand stories & product messaging rooted in empathy and cultural relevance
Create and edit original content
Collaborate with legal/regulatory to ensure content accuracy & compliance
Create and execute reporting for new product launches
Gather consumer insights, data, research, category trends and best practices to input into strategic plans; Assist with consumer testing of new ideas
Other duties as assigned
Qualification
Required
Pursuing a Bachelor's in Marketing or a related field
Strong communication and presentation ability
Must be a self-starter with strong initiative
Strong analytical and problem-solving skills
Ability to learn in a fast-paced environment
Strong attention to detail
Proficiency in Microsoft Office Suite
Preferred
Strong interest in the pharmaceutical and healthcare space
Relevant coursework, internships, or experiences considered a plus
Benefits
Established in 1984, we are a global pharmaceutical company headquartered in Hyderabad, India.
