IBM is a technology company and leader in hybrid cloud and AI that drives innovation and digital transformation. The Product Marketing Intern will support marketing strategies that increase product awareness, generate leads, facilitate adoption, create compelling content, and improve the customer experience.
Responsibilities
Develop content that positions and differentiates our offerings in the market
Create product-centric experiences for our prospects and clients that delight and inspire
Translate our services and offerings into marketing messages and compelling stories that influence analysts, customers, and partners
Become an expert in the customer journey, evaluating their experience, looking for gaps, and making recommendations to improve the customer experience
Qualification
Required
Available to start and end on these days
This position will be required to come into the office at least three days per week
IBM will not be providing Visa sponsorship for these positions now or in the future. Therefore, to be considered for this position, you must have the ability to work without a need for current or future Visa sponsorship. Individuals with temporary visas such as E, F-1 (including those with OPT or CPT), H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire
• Currently enrolled in an accredited Universityand pursuing aBachelorsdegree
• Available for an internship in Summer 2027
• Rising senior for the 2027-2028 school year
• Passionate about software products, hybrid cloud,AI, or hardware
• Fluent in English; strong written and verbal communication skills
• Comfortable working with groups ofdifferent backgroundsand skills to enable collaboration
• Basic knowledge of product marketing,product management,B2B marketing, field marketing, or related field
• Basic understanding of go-to-market strategies, how to develop audience strategies, client experience design, and A/B testing
Preferred
Bachelor's Degree
• A strategic, consultative, data-driven mindset
• Basic knowledge of problem-solving and analytical skills
• Basic Excel, Python, Tableau, or related technical skills
Benefits
Educational activities included as part of the internship
Networking activities included as part of the internship
Social activities included as part of the internship
Leadership exposure throughout the summer
Mentorship throughout the summer
Hybrid work environment
Opportunity to showcase final outcomes to a large audience of leaders, practitioners, and peers across the organization
IBM provides technology and consulting, including software, infrastructure systems, and cloud-based solutions.
