2026 Internship Program: Social Media and Public Relations Intern
US-PA-Fort Washington
Internship
Onsite
Intern
Toll Brothers is an award-winning luxury home builder seeking a high-energy Social Media and Public Relations Intern to join their Corporate PR & Social Media team. The intern will be responsible for creating and implementing social media strategies, managing content, and analyzing marketing efforts to enhance the company's online presence.
Responsibilities
Researching various internal and external social media strategies, including how AI impacts strategy and employee social media promotion company wide.
Working alongside our team to update our social media platforms such as Facebook, X, Pinterest, Instagram, YouTube and Houzz.
Writing, editing, and managing articles, including hi-res photography for Build Beautiful, our company blog.
Optimize social media content and press releases using AI, SEO and GEO
Analyzing current Marketing campaign content while providing insights that impact strategy and social media promotion.
Creating a gallery of pre-sized social-media-ready images for various social platforms
Reviewing, organizing, and editing an internal library of documents for reference
Assisting our team with the creating and editing of Corporate and regional content calendars
Analyzing data and assembling simple reports on a weekly basis, focusing on assets, copy, KPIs, and the overall effectiveness of social media efforts
Analyzing press release distribution based on market with comparisons to output and outreach
Exploring emerging new social media channels and identifying real estate influencers, trends, and competitor activity.
Qualification
Required
Pursuing a four-year degree in Business
Pursuing a four-year degree in Communications
Pursuing a four-year degree in Public Relations
Pursuing a four-year degree in Journalism
Pursuing a four-year degree in Marketing
Excellent verbal and written communication skills
Social media savvy
Superb interpersonal skills
Strong proofreading skills
Solid organizational skills
Preferred
Experience with AI technology
Photoshop
Adobe Premiere
Benefits
Toll Brothers is a construction company that creates and sells construction homes.